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Waterloo, Ontario
The course covers a variety of techniques used in the analysis of tourism, especially in the context of policy analysis, planning, and marketing. Techniques relevant to visitor surveys, the economic impact of tourism, marketing research methods, and benefit-cost analysis are examined. Specific topics include the nature and content of tourism research, questionnaire design and sample selection, a variety of other quantitative analysis tools used in the tourism industry, and other relevant topics. Prerequisite: One of Rec 371, BIOL 460, ECON 221, ENVS 271, 277, 278, ISS 250A/B, 250R, KIN 222, PSCI 214, PSYCH 292, SOC 280, STAT 202, 204, 206, 211, 221, 231, 241.
I had this with Stephen Smith, I was part of his last class before he retired. Midterm, One assignment and one final. Everything is on the lecture slides.
Added by Anonymous on 2014-01-04 10:37:53